De pe wiki:
"A good creative director should be the manager and inspirational leader to the creative team. The official definition would say that your job is to manage creative projects from concept to completion , translating marketing objectives into creative strategies, and directing the creative team in the production of advertising and marketing collateral. But that's a very dry description of what you're actually required to do. The best description is it s your job to create an environment... 29 noiembrie 2011
De pe wiki:
"A good creative director should be the manager and inspirational leader to the creative team. The official definition would say that your job is to manage creative projects from concept to completion , translating marketing objectives into creative strategies, and directing the creative team in the production of advertising and marketing collateral. But that's a very dry description of what you're actually required to do. The best description is it s your job to create an environment...